Michael Neidle Michael Neidle
Michael Neidle is president and CEO of Optimal Management, an advisor to staffing firm owners and managers.

Is Your Star Sales Rep Really the Most Profitable?

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Do you measure the true profitability of your individual contributors rather than just their sales? Many companies look at how much salespeople generate instead of how much money they ...

Customer Support

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Are you actively supporting your customers and treating them as valued clients, or are your dealings with them simply transactional to get their order?  Are you in constant contact ...

Measuring Profit

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It sounds like a simple idea. Profit is profit, so are there any real options as to how to measure profit? The answer is decidedly yes. The way you measure profit can make all the ...

Transitioning To Professional Management

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What is your management style, entrepreneurial or professional? Starting a company is by definition an entrepreneurial venture. That is, it takes the full dedication of the founder ...

Nonprofits

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Do you provide serves to nonprofit businesses? Did you know that nonprofits are not necessarily organizations whose main purpose is being a charity or serving a public interest? Did ...

How to be a Profit Center to Your Client

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Are you focused on providing the least expensive product or service to your prospects and clients instead of providing a proposition that increases their profits? It’s very easy to ...

Gross Margin Percentage

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How do you use gross margin percentage (GM%) or gross profit percentage to run your business? These terms are often used interchangeably but are often defined differently. Most people ...

Motivating Your Staff

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Everyone has things that motivate them, and what motivates one person might not motivate another. Clearly, you want people in your company you can motivate in a way that increases your ...

Decision Making

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No one is perfect. One needs to make good decisions when they have enough information to make a good decision. Should you wait until you have all the facts to make a decision, make ...

The Proper Use of Loss Leaders

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Did you ever wonder how someone could sell something so cheaply? Did they consciously know what they were doing? Did they have to sell at a loss because perhaps they were liquidating ...
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