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Tackling the Four Biggest Culprits Blocking a Huge ROI from Marketing

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I think that it’s fair to say that we were shocked. It appears that there’s not a lot of joy in ROI-town. We recently completed a survey of marketing and sales practices of staffing ...
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Want a More Effective Leadership Team? Take These Three Actions

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The staffing industry by its very nature is a very reactionary business. When a client needs to fill a position, they typically need someone immediately. Every time the phone rings, ...
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Promises vs. Reality

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Promises are just words, but delivering on them matters — and failing to do so can be costlier than you think. In the real world, making good on your word is often easier said than ...
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ACA Lives to See Another Day: What that Means for Staffing

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With the American Health Care Act (AHCA) bill being pulled before it even hit the congressional floor for a vote, it seems as though the Affordable Care Act (ACA) is here to stay for ...
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Managerial Accounting

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You do not need to be an accountant or CPA to understand the financial performance of your company. You only need to understand what the financials of your company are telling you, ...
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Identifying Priorities

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Everyone has things that need attention. Many people work on the problem that hits their desk first and procrastinates in dealing with those things they dislike (like taxes). Others ...
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2017 Employment Brand Report: An Analysis

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It’s no surprise that employment branding has changed in the past year. If you’ve paid attention to the business environment surrounding us, you’ve noticed. And the 2017 Fortune ...
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Using PR to Attract Top Talent

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In movies, we’ve heard about the concept of “force.” Some films use this idea for protection, as in a force field that repels threats. Then there’s the force that’s like a ...
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Does your staffing firm really exist?

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If a tree fell in the woods and no one heard it, would it make a sound?  For generations, tenured professors with nothing better to do have debated that point. The same conundrum ...
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How Businesses Should Plan in an Uncertain Economy

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In the month since the inauguration things have been rather chaotic. Business dislikes uncertainty which makes it hard to plan for the future with any degree of confidence. With a conservative ...
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