3 Mistakes Staffing Firms Make With Google Ads (And How to Fix Them)

According to Recruiter.com, over 70% of all job searches begin on Google, which can mean two things for your staffing firm. One, if your brand doesn’t have a strong presence on Google, ...

5 Fearless Marketing Ideas to Win in 2023

If you’ve paid any attention to recent news (or perhaps your bottom line), we are either in a recession or on the way there. That’s great news. No, I’m not crazy. If you were ...

Should Your Staffing Firm Consider Hiring a Marketing Agency?

As the labor shortage continues to plague the market, it is quite likely that the hunt for talent will not get any easier in 2023. One thing we do know is that if people don’t know ...

Writing Effective Recruiter Copy: How to Draw in Passive Candidates

The battle for talent is fiercer than ever in today’s business world. That is why recruiters must understand how to write effective copy that will attract the best passive candidates. ...

How Much Money Should Staffing Firms Spend on Marketing?

In Italian, il bacio della morte means “the kiss of death” — a sign given by a mafia boss to signify that a member of the crime family has been marked for death. In the realm ...

Which Programmatic Job Advertising Do I Need?

Wait, there’s more than one? On top of that scary, 12-letter, four-syllable “p-word,” there are multiple options for staffing agencies to consider when looking at programmatic ...

Staffing Outside the Box: Part Two

In part one of this series, we talked in-depth about the importance of training and technology in your recruitment and retention strategy. In this article, we will go into more detail ...

How to Turn More Web Visitors Into Candidates

It’s commonly said that most staffing businesses focus on getting more new candidates as opposed to re-engaging stale candidates. When it comes to your website, the same mostly rings ...

Ten Ways to Reduce Your Candidate Acquisition Costs

New candidates don’t appear out of thin air — finding new prospects requires investment. The amount you invest to attract a potential candidate for a new role is what is known as ...

Are Your Website’s Call-to-Action Buttons Converting the Way They Should?

A great staffing company website should be highly functional and visually appealing. It also needs to speak to the appropriate audience(s) in a way that inspires user action. And while ...

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