IT Staffing Trends – Half Empty or Half Full?

As we look forward into the New Year, only one thing seems certain in IT leaders’ minds: uncertainty. A recent study of more than 600 IT leaders (CIOs, IT VPs, IT directors, IT managers) ...

Leveraging Social Media to Your Business Advantage

Social media is becoming a powerful business tool.  It is very common for businesses to post their latest achievements and other useful customer information on various media sites. ...

Building Unconditional Customer Loyalty

I recently had the pleasure of being with my wife as she watched her beloved alma mater, Ohio State, beat its long-time rival, Michigan, in their annual football matchup. While it’s ...

The Best Marketing Ever

From websites to collateral material to social media, there are many opinions as to which one is the best marketing approach. It’s much, much simpler than that — just do great ...

Why Staffing Firms Should Care About Pinterest

Ladies: Put on your best outfit and apply your makeup perfectly. How do you feel? Lovely? Now, men: Don that crisp white pima cotton shirt, slip on that finely tailored navy suit. How ...

How Your Website Can Grow Your Staffing Business

In mid-October at the Healthcare Staffing Summit, I had the opportunity to present at the expert round table discussions. Each session, people were lining up to learn how their website ...

Do You Have an Effective Social Media Plan?

A wisely planned inbound marketing strategy includes making the most of your social media presence. The desire is to drive action and build loyalty resulting in more traffic directed ...

Marketing – Revenue Growth for Today’s Economy

Did you ever wonder why some advertisement campaigns are successful and others are not? Why some ads, even though incredibly stupid or annoying, stick with you? It’s really rather ...

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