
Flexible Working and the Evolution of the Employee Value Proposition
As 2021 moves forward with varying levels of optimism for the year ahead, talent acquisition (TA) leaders are considering the transition to a new normal — to what extent will they ...

Balancing Act: How to Prioritize Your Client’s Brand With Your Own
How important is it for staffing firms to understand and promote a client’s brand when it comes to recruiting efforts? It absolutely impacts placing candidates, but in what ways? ...

Employer branding: A Book Will Be Judged By Its Cover
In my last post, I discussed why a company’s brand is so critical to attracting job candidates and keeping their interest. But where do start? With what your candidates see first: ...

Recruiting Problems? It Could Be Your Branding
Top talent, A++ employees, the cream of the crop — call them what you want, the best employees don’t have to settle for any old job. They don’t always have to try too hard to ...

Employer Branding: We need a contingency plan
As many others before me have noted, the modern workforce is changing more rapidly than ever. Chief among these changes is the rise of the contingent worker. In the UK, where I am based, ...

Employer Branding: A Strategic Necessity
Much has been written on the subject of employer branding in recent years, especially in context of its importance to successful talent attraction and acquisition.
We know that acute ...

Protecting Your Employment Firm’s Brand on Glassdoor
You’re probably already familiar with the job site Glassdoor. But if not, here’s a quick primer:
Glassdoor considers itself “the world’s most transparent career community that ...