It’s rare to find an IT services and staffing company with a blog on their web site, and there are a number of reasons that we think this is the case. Some of it has to do with the ...

Just for a few moments, think about the ways that you surf the Web. Do you. . . Seek information to make a decision or be attuned to the world around you? Look for a specific item ...

Rewind a few years.  Many businesses allocated a large portion of their marketing spend to yellow pages (surprisingly some still do!). Why did they do it?  Because their competition ...

As we look forward into the New Year, only one thing seems certain in IT leaders’ minds: uncertainty. A recent study of more than 600 IT leaders (CIOs, IT VPs, IT directors, IT managers) ...

Social media is becoming a powerful business tool.  It is very common for businesses to post their latest achievements and other useful customer information on various media sites. ...

I recently had the pleasure of being with my wife as she watched her beloved alma mater, Ohio State, beat its long-time rival, Michigan, in their annual football matchup. While it’s ...

From websites to collateral material to social media, there are many opinions as to which one is the best marketing approach. It’s much, much simpler than that — just do great ...

Ladies: Put on your best outfit and apply your makeup perfectly. How do you feel? Lovely? Now, men: Don that crisp white pima cotton shirt, slip on that finely tailored navy suit. How ...

In mid-October at the Healthcare Staffing Summit, I had the opportunity to present at the expert round table discussions. Each session, people were lining up to learn how their website ...

A wisely planned inbound marketing strategy includes making the most of your social media presence. The desire is to drive action and build loyalty resulting in more traffic directed ...