Digital Marketing Job Descriptions Must Contain These Key Features If You Want A Great Hire

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With the ever-rising influence of digital technology, the digital marketing industry continues to flourish, attracting attention and investment across the globe. And while this means ...

Dealing in a Post Fact World

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In today’s easily hacked and vulnerable online world, it is far too easy to become a victim of others. Your company’s reputation and viability may be at stake in the so-called “post-truth” ...

Maintaining a Modern Look for Your 2018 Staffing Website

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We are often asked about the average lifespan of a staffing website. The answer in short is, it really depends on a number of factors, including the immediate goals, the technology ...

The personalized experience: Find, engage candidates including those not active

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Remember when Shutterfly sent out a wedding-congratulations email to people who weren’t getting married? It may have happened a couple of years ago but it’s a dramatic example ...

Email Marketing Delivers Staffing ROI

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Everything old is new again. It’s more than a cliché, it’s a proven truth when it comes to the cyclical nature of marketing. And in the staffing and recruiting industry, one of ...

How to Develop a Successful Social Media Marketing Strategy

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As a marketing manager or a staffing specialist in charge of the social media marketing initiatives for a staffing firm, developing a strategy can seem like an overwhelming task. With ...

Is it Time to Update Your SEO Strategy? Part 2

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Does your staffing or recruiting firm need to boost visibility? Do you want to build your reputation and drive qualified inbound leads? An effective search engine optimization (SEO) ...

Is it Time to Update Your SEO Strategy? Part 1

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Looking to drive more visibility for your staffing or recruiting firm? Want to be seen as a leader in your industry or local market? Would you love more qualified inbound leads who ...

Is Your Website Your Best — or Worst — Sales Rep?

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How many sales leads did your website generate last week? Last month? Last year? How many placements did you close because of your website?  Is your site attracting candidates? Is ...

Keep Your Emails on Target to Avoid Missing Opportunities

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More than 50% of today’s emails are being read on mobile devices, a number that is growing steadily year over year and doesn’t show much sign of slowing down. If the emails you ...
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