Blogs, SEO, PPC, social media — chances are, these have been your go-to digital marketing tools for staffing branding and recruitment. Maybe you write blogs to help candidates navigate ...

Are we in a recession or not? All the traditional indicators are there for a recession. We’ve had two quarters of declining GDP in 2022. Inflation is up. Interest rates are up. Housing ...

In marketing, we talk a lot about differentiation, about defining your unique selling proposition or USP and how you provide unique value to your clients. In the past month, I’ve ...

“Unfair.” “Discriminatory.” “Illegal!” These are just of the few of the ways staffing professionals have described Indeed’s decision to stop providing free candidate ...

How many sales leads did your website generate last week? Last month? Last year? How many placements did you close because of your website?  Is your site attracting candidates? Is ...

I just read a very good introduction to inbound marketing for the staffing industry on The Staffing Stream. The author made some great points about the value of inbound and the opportunities ...

Recently, I got into to a fun debate with a friend who wrote a blog post about staffing firms and how they need to stick to their guns and focus on high value, high margin business. ...

I got a call last week from a local staffing firm. At first, I thought it was someone calling to inquire about our services, but in less than 3 seconds I knew it was a sales call. Now, ...